Salesforce+
Salesforce explained
Salesforce is a massive company. But try explaining what we do to your parents. Salesforce’s biggest branding problem is that the average person doesn’t understand what the heck it does. So, let’s tell them. Enter, Salesforce Explained, our most popular YouTube show, hosted by a popular tech influencer, and video views racking up 2M+.
full credits avail upon request.
Dreamforce TONIGHT
While footage rights have since expired, in fall 2022 I leveraged my comedy writing experience at Fallon and SNL to serve as lead writer for Dreamforce TONIGHT, a late night-style show for the Salesforce+ audience summarizing the daily events of Dreamforce 2022. The host was SNL-alum Alex Moffat, and the guests included Matthew McConaughey and Karlie Kloss.
Legends of Low Code
In addition to our day-to-day marketing duties for Salesforce Platform, my team and I created and produced two original programs for Salesforce+.
In late 2021, we birthed Legends of Low Code, the first reality competition from Salesforce. Over the course of three episodes, 9 Trailblazers raced to create a winning app using only low-code products from Salesforce Platform. The digital and social reach far exceeded our expectations and at TDX (Salesforce's dev-focused conference) that spring, the stars of our show were hounded by fans eager for a photo with the "Legends of Low Code".
Credits:
cd: katie snider
acd: pres maxson
writing: kyle parr, laurel cummings
art direction: kat kasper, eric ahlstrom